CASPR Technologies (“CASPR,” “we,” or “us”) is committed to protecting your privacy. This Privacy Policy explains how we collect, use, share, and safeguard your personal information when you visit our website or interact with us online.
1. Information We Collect
We may collect the following types of information through our website and marketing platforms:
- Personal Information: Name, email address, phone number, job title, company name, and location—collected via HubSpot forms, newsletter signups, and event registrations.
- Technical Information: IP address, browser type, device identifiers, and site usage data—collected through ZoomInfo and web analytics tools like Google Analytics and Facebook Pixel.
- Usage Behavior: Pages visited, time spent on the site, referring URLs, and actions taken on the site.
- Marketing Preferences: Information about your communication preferences and engagement with our emails or advertising.
2. How We Collect Information
We collect your data through:
- HubSpot forms and website contact forms
- Email newsletter signups
- Event or webinar registrations
- Website cookies and tracking technologies
- Analytics platforms (Google Analytics, ZoomInfo, Meta Pixel)
3. How We Use Your Information
We use your information to:
- Respond to inquiries and provide customer support
- Send relevant marketing communications
- Personalize your website experience and product recommendations
- Conduct sales outreach and product demos
- Invite you to events, webinars, or educational resources
- Improve website functionality and marketing effectiveness
4. Sharing Your Information
We may share your data with trusted third-party service providers to support our business operations, including:
- CRM and Marketing Platforms: HubSpot, ZoomInfo
- Analytics & Advertising Tools: Google Analytics, Meta/Facebook
- Email Marketing Tools and Event Platforms
- We do not sell your personal data.
5. Use of Cookies
Our website uses cookies and similar technologies to enhance your experience and gather insights about site performance.
- Cookies track browsing behavior, help personalize content, and enable ad targeting.
- You’ll see a cookie banner when you visit our website, which allows you to opt in or out.
- You can also manage cookie settings through your browser.
6. Your Privacy Rights
Depending on your location, you may have rights under laws such as GDPR or CCPA, including the right to:
- Request access to your data
- Correct or update your personal information
- Request deletion of your personal data
- Opt out of marketing communications
- Withdraw cookie consent at any time
7. Contact for Privacy Questions
If you have any questions, concerns, or would like to exercise your rights regarding your personal data, please contact:
8. Data Retention & Security
We retain your personal data as long as necessary to fulfill the purposes outlined in this policy, or as required by law. We implement reasonable security measures to protect your information from unauthorized access, disclosure, or misuse.
9. Updates to This Policy
We may update this Privacy Policy from time to time. All changes will be posted on this page with an updated revision date.
